Market Trends

  • U.S. Hispanic consumers are the fastest-growing market segment in North America. Their population in the USA has grown by 60% in just one decade and their buying power is expected to exceed $1.2 trillion by 2011.
  • According to the International Monetary Fund, Brazil’s per capita PPP GDP will rise from US$4,545 in 1985 to US$12,870 in 2014, whereas Chile will see an increase from US$3,225 to US$19,520. However, in the same period, China’s per capita income measured in Purchasing power parity (PPP) terms was US$503 in 1985 and will reach US$9,729 by 2013, significantly well below Chile and Brazil.
  • UNCTAD World Investment Prospects Survey 2007-2009, foreign direct investment (FDI) flows are expected to increase over the next three years despite concerns about global financial instability and protectionism in some countries. Brazil and Mexico were mentioned among the top 10 most favored locations for FDI.
  • According to the Business Chronicle, advanced economies, such as the USA and Europe, will suffer in the 2009 recession; however the Latin America economy will continue to grow.